MediaBuyer provides online marketing tools
that support the procurement of above-the-line and
below-the-line advertising and media activities.
It enables marketing departments to easily define, plan, execute and measure the effectiveness of marketing activities. This is undertaken on and off-line,
in real-time with absolute control linked to clear visibility of all costs.
MediaBuyer simplifies the time-consuming task of media planning, whilst
increasing productivity and knowledge sharing across marketing departments.
It provides quick access to media run dates, email drop dates and other
useful data using the planning information entered.